Data Quality Analyst / Panel Relations Coordinator I

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content — wherever and whenever it's consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

We are looking for aData Quality Analyst / Panel Operations & Digital Media Executive to manage and support research panelists while also contributing to digital audience measurement initiatives. This role requires excellent communication skills to provide high-quality panelist support and a strong analytical mindset to assist with digital media operations. The ideal candidate will be proactive, detail-oriented, and comfortable working with international stakeholders across different time zones.

Technical knowledge on mobile applications will be an added advantage

Location: Mumbai and all 5 days working from office

Key Responsibilities:

Panel Operations & Participant Engagement:

• Provide daily support for Mobile/Online research panels through email, phone, and other communication tools.

• Act as the primary point of contact for research participants, ensuring a high level of customer service.

• Assist in the development and enhancement of panelist communications, including emails, translations, and web content.

• Identify and escalate process improvement opportunities and potential risks related to panel management.

• Ensure compliance with market and legal requirements for panel operations.

• Work closely with local and international teams to ensure smooth panel operations.

Digital Media Operations & Data Quality Management:

• Support digital audience measurement by monitoring panel data for unexpected changes and escalating issues when necessary.

• Assist in analyzing digital data trends to ensure accuracy and consistency in research outputs.

• Work with global teams to implement improvements in digital data collection and processing.

• Understand and apply digital metering technology to enhance audience measurement processes (training provided).

• Language: Fluent in English with excellent verbal and written communication skills.

• Technical Skills: Confident in using computers and office applications (Microsoft Office/Google Suite).

• Analytical Abilities: Strong attention to detail with the ability to identify patterns and trends in data.

• Interpersonal Skills: Friendly, open, and a strong team player with a customer-focused mindset.

• Initiative: Self-starter with the ability to work independently and proactively suggest improvements.

• Industry Knowledge: Interest in media, market research, and digital developments.

• Time Zone Flexibility: Willing to work in the late India time zone (till 9 PM IST).

Education & Experience:

• A university degree or equivalent experience.

• 2+ years of experience in loyalty programs, customer engagement, or panel management, including recognition and retention strategies.

• BSC/ Btech and any technical degree will be prioritized

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