Account Director - Comms Planning

1234 – Account Director, Comms Planning- Client Services

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

We’re looking for an Account Director to work across ITV. ITV stands as a powerhouse within the UK's media landscape, widely recognised as one of the largest and most respected media owners. Their annual ATL investment of fuels a diverse portfolio of activities, encompassing high-profile show launches, strategic brand-building campaigns, and performance-driven conversion initiatives. Partnering with ITV requires a highly collaborative approach, a curious mindset, and a strong drive to deliver innovative, market-leading work that consistently pushes boundaries in media and entertainment.

This role requires a highly capable Account Director to help lead the day-to-day planning, strategic input, and client communication for ITV. The successful candidate will expertly navigate multiple concurrent demands, cultivate robust client relationships, and consistently deliver innovative, market-leading work with precision and pace. A genuinely curious mindset and a proactive desire to set new benchmarks within the media industry are essential.

Key Responsibilities

• Recommend, plan, and deliver multi- channel campaigns end-to-end for ITV, ensuring strict alignment with their strategic objectives, budget parameters, and critical launch timelines.
• Act as a strategic and operational client contact, fostering strong relationships and ensuring smooth, timely communication.
• Oversee campaign implementation, optimisation, and comprehensive reporting, collaborating closely with internal teams (e.g., planning, activation, finance) to guarantee seamless delivery and maximise impact.
• Provide cutting-edge competitor and category insights, alongside regular market updates specific to the evolving media landscape (broadcast, streaming, digital video), to inform ITV's strategy and identify new opportunities.
• Maintain accurate forecasting, meticulous budgeting, and diligent financial reconciliation for all campaigns.
• Coordinate effectively with both internal stakeholders and external partners to ensure all workstreams are aligned, efficient, and contribute to ITV's overall success.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• Experience in film is preferred
• Strong online and offline channel planning experience
• An unflappable, positive attitude
• Desire to see the whole team succeed
• Thrive under pressure: both businesses are high volume, short turn around types of account.
• Ability to deal with regular [often urgent] adhoc requests, an enjoyment for troubleshooting.
• Strong stakeholder management
• Strong communication skills
• High attention to detail

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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