Account Director - Trailblaze

This role is open to candidates in both Los Angeles and New York City.
About Trailblaze

Trailblaze is a boutique communications agency for brands that challenge convention.

We specialize in creative marketing communications, earned media, and influencer campaigns that drive cultural relevance and real impact. Our clients partner with us because they're over predictable, "check-the-box" PR and want bold thinking, sharp strategy, and standout execution. We bring mainstream CPG rigor to challenger brands in some of the fastest-moving, most regulated categories in marketing—and put them on the map.

Trailblaze is part of Acceleration Community of Companies (ACC), an LA-based community of marketing, communications, and media companies.

What You'll Do

Lead the Work

• Own integrated communications strategy across earned media, influencer, creative, and executive visibility
• Turn briefs into breakthrough ideas. You should create the kind that get the AP to file, land on Colbert, and move stock prices.
• Build annual comms plans, editorial calendars, messaging platforms, and campaign frameworks with KPIs that actually tie to a client’s business.
• Understand and navigate platform restrictions and category-specific regulatory guardrails.

Make Headlines Happen

• Invent the moments. The kind that turns a product launch into a cultural conversation, a wellness trend into a WSJ story, and a niche ingredient into a household name.
• Know what's landing where, from Forbes to Feed Me to Rolling Stone, and what will land where next.
• Lead the team in generating and refining creative pitch angles, PR stunts, and survey-led news hooks.
• Operate with platform fluency. From building workflows in Claude to negotiating a brand partnership for Substack, you’re skilled up and scouting what’s next.

Own the Client Relationship

• Be the trusted advisor for CMOs, CEOs, and founders.
• Lead client meetings as someone who has an answer before the question lands.
• Provide proactive counsel on issues management, crisis, and high-stakes moments.
• Grow current clients with your service; earn new business with your results.

Lead the Team

• Serve as a strategic right hand to the Founder CEO, and a liaison to ACC agency partners
• Mentor publicists and account staff, overseeing client meetings and deliverables
• Foster a collaborative, high-performing team environment within a hybrid/virtual model.